Penso che questa risposta sia molto esaustiva e tocchi varie tematiche affrontate dalla community negli ultimi mesi:
The community has asked many good questions about marketing and adoption in this AMA. So let me give you a general answer here.
First and most importantly: We want the community to know that we heard you when you say you want more marketing from Neo. We realize that we haven’t been as loud as some of our competitors. In many areas, this has been deliberate during the journey to N3. At the same time, we are working hard to improve in other areas, and you will see the outcomes of this work in the coming weeks and months.
Our process to build and prepare N3 for launch took longer than we expected or wanted. During this time, we did not push to onboard new developers onto Neo Legacy. The market for developers is already competitive. Asking them to learn something they may need to unlearn or build something they may need to rebuild did not seem right. We felt that this wait during the journey was the best decision for our current and future community members. But this did slow the growth of some key programs, such as Neo EcoBoost, which couldn’t be as aggressive as we wanted.
We understand that this time has been frustrating to our Neo community and ecosystem. We wanted to do more too. And on reflection, had we known how long N3 would take to complete, we may have done some things differently.
But even though we weren’t loud, we were busy. We directed efforts toward foundational initiatives to provide a platform to build on in the future. One example is the founding of the InterWork Alliance alongside fellow sponsors Microsoft, Accenture, Digital Asset, and SDX. Neo wasn’t positioned to onboard a new army of developers when we initiated the alliance, so we set out to define industry-level standards that N3 can use going forward. There are some projects out there right now that look successful, but will face huge challenges in the future because they have adopted frameworks and taxonomies that will not be adopted by the industry at scale. With N3, we’re playing a long game.
Looking ahead, we are focused on getting the Neo N3 ecosystem up and running: Complete migration, achieve wide exchange support, attract small- to medium-size dApps to build out the ecosystem and provide references for larger projects, and bring up documentation and tutorials to a first-class standard. Much as we’d like to place the Neo logo on the side of a stadium next week, we have further foundational goals to achieve to prepare to market at that scale.
As to attracting new developers: NGD has built several soon-to-be-launched new and revamped grant tracks to encourage promising developers to get involved with Neo. Tracks include a general grants program for tools and infrastructure, a research grants program for applied research, and an updated core developer grants program. There is also a new DAO in development (codename “GrantShares”) to help sponsored communities and NEO holders collaborate to fund ecosystem initiatives without having to go through NGD or NF. All this is in addition to the EcoBoost, EcoFund, and Early Adoption programs that are all open now. You can find more information soon at
Eco Support - Neo Smart Economy.
As to marketing resources: We’ve also initiated a new team dedicated to improving Neo's overall product experience. Team leaders include a former senior marketing manager from Hewlett Packard Enterprise and one of founders of the original O3 Labs that was bought out by Bitcoin.com. This team is working alongside NGD at the intersection of what Neo can do as a technology and how people think and feel about it. Their mantra is, “Developers made Neo easy to use. We will make it easy to choose.” This PXT initiative is new and the team is still growing, but you may have already noticed subtle improvements in Neo’s brand identity. We look for the initiative to yield growing results in the coming months.
Finally, I want to call out that even in these early days of N3, developer reviews have been fantastic. We know we have much more to do to get loud now that N3 is here. But there is no substitute for a satisfied user turned evangelist, and their ranks are growing. We are confident that as more and more developers see what N3 can do and use the fantastic tools built by NGD Enterprise, COZ, NEXT, NeoSPCC, Neow3j, and others, the developer world (not just blockchain) will take notice.
Source:
NEO AMA is in the books! I thought this one answer from Da deserved its own post. Here'''s your marketing and adoption insights. Much to look forward to! : NEO
chiedo scusa. in effetti le faq non le ho lette
